Iconic Omaha: Mid-Century Graphic Design
Joslyn Castle & Gardens and Castle & Cathedral District present:
"Iconic Omaha: Mid-Century Graphic Design" ft. the archives of Hutcheson Displays, Inc.
Beginning in the 1940's, Bill Hutcheson and his young company, Hutcheson Displays, Inc., helped define the aesthetic of many of Omaha's most beloved and established institutions. The visual identities of Mutual of Omaha, College World Series, Ak-Sar-Ben Race Track and Coliseum, and many more, were shaped under his creative direction.
From landing at Eppley Airfield, to riding the Omaha Metro bus, to grocery shopping at the Hinky Dinky, Hutcheson Displays' campaigns helped defined the aesthetic of Omaha for a generation.
"Iconic Omaha: Mid-Century Graphic Design" includes original design concepts, production equipment, final ad campaign pieces, and historic documents from Hutcheson Displays, Inc., ranging from the 1940s-1980s. The collection is generously on loan from archive owner Larry Richling.
The exhibit opens in the Joslyn Castle Carriage House on Thursday, June 20th with an opening reception from 5pm-8pm. The festivities will take place during the Castle & Cathedral District June Art Walk. This event is free and open to the public.
"Iconic Omaha: Mid-Century Graphic Design" will run through August 20th, and be open to the public during Art Walks and other scheduled programming in the Carriage House.
